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sabato 2 aprile 2016

Playtech Open Platform signs Mr Green as latest partner

Rapidly growing casino brand Mr Green is due to go live on Playtech's cutting-edge Open Platform. The powerful Playtech Open Platform (POP), complete with business intelligence capabilities and enhanced bonusing tools, allows licensees one-time integration and access to more than 600 best-performing in-house and premium branded Playtech games, as well as to a vast library of leading titles from more than 20 third-party suppliers including IGT, Scientific Games and Inspired.

Multi-award winning casino brand Mr Green will launch a host of Playtech-developed games in the coming weeks, initially launching best-performing desktop and premium mobile titles.

Existing POP customers include bet365, Gala Coral, and Ladbrokes to name a few, enabling them to offer their players exclusive and best-of-breed content ahead of many of their competitors.

"We're delighted Mr Green is joining the industry's most dynamic and accessible Open Platform," said Playtech COO Shimon Akad. "They are a rapidly growing casino brand and will benefit greatly from having access to our vast, best-performing content portfolio.

"We have big plans for the platform and our content in 2016 in line with our omni-channel approach and across expanding markets such as Scandinavia."


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