PokerStars sponsors Global Poker League

PokerStars.com, the world's largest poker site, is the exclusive online poker sponsor of the Global Poker League, reinforcing Mediarex's aim, to help transition poker from just a player experience to a fan experience. One of the main ways the GPL is aiming to achieve this is through, their signature arena: "The Cube," which helps build excitement, suspense and enables on-site fans to see every angle of gameplay.

"The Global Poker League brings an innovative team-based twist to poker and we are happy to support Mediarex in their quest to bring poker to new audiences," said Eric Hollreiser, PokerStars' Director of Corporate Communications.

PokerStars has previously supported GPL through the participation in the league of members of Team PokerStars Pros including Liv Boeree, Vanessa Selbst, Jason Mercier and ElkY.

The GPL kicks off again Tuesday, 4 October and the live stream can be viewed every Tuesday, Wednesday and Thursday on PokerStars TV.

GPL, CEO, Alex Dreyfus, said, "We are optimistic about this partnership, having the support of PokerStars is a crucial step forward on the road to fully establishing the GPL as a real blueprint for poker entertainment in the future. PokerStars offers us a multitude of opportunities to grow our platform and continue developing our two-fold strategy of connecting the League to the poker community and genuinely connecting poker to the mainstream entertainment sector on a large scale."

Fans will also see the iconic PokerStars spade make its mark on The Cube.

PokerStars will be working with Mediarex Sports & Entertainment on a number of promotional initiatives designed to connect both existing and prospective poker fans to the GPL.

The GPL starts with 12 teams from across the globe consisting of a 72-strong roster of pros whose combined live tournament winnings exceed $400 million. The future is bright for team poker events with recent surveys indicated that 56% of poker fans would like to play in team tournaments and an additional 41% would be interested in being part of a GPL team.

This comes after PokerStars sponsored the 2016 European Poker Awards on 3 May at the Monte Carlo Bay Hotel and Resort in Monte Carlo and the American Poker Awards on 25 February at the SLS Hotel in Beverly Hills.